ORGL-57000 Stewardship and External Support

This course examines the nature of fundraising and development strategies for not-for-profit organizations. Students begin with reviewing organizational fundraising strategies and how such strategies align with organizational vision and strategic plan. Topics include strategies for annual appeals, events, websites and social media, grants, corporate support, proposal writing, major gifts, and planned gifts. Students learn to assess an organization’s readiness for fundraising, as well as develop a competency for the skills required for success in fundraising and development.