Social Media Marketing Bachelor of Science

Total Credit Hours: 128

Major Credit Hours: 64

Degree Requirements

I. Core Courses (40)

04-200Basic Macroeconomics

3

04-201Basic Microeconomics

3

23-120Principles of Accountancy I

3

23-121Principles of Accountancy II

3

24-349Business Statistics

3

24-350Decision Science

3

25-200Principles of Marketing

3

61-200Principles of Management

3

61-300Business Communication in the Digital Age

3

61-390Management Seminar

1

62-200Principles of Finance

3

63-200Introduction to Information Systems

3

61-250Business Law I

3

Select one of the following:

24-230Finite Mathematics

3

24-240Business Calculus

3

II. Major Area Courses (24)

63-415Web Design Applications

3

63-310Principles of Project Management

3

63-405Search Engine Optimization

3

25-405Multi Media Internet

3

25-410Social Media and the Business of Public Relations

3

63-455Web Analytics

3

25-376Social Media Marketing Strategies

3

25-305Introduction to Social Media Marketing

3

III. General Education (46)

26-100General Psychology

3

26-100: recommended

IV. Electives (8)