Social Media Marketing (Accelerated) / Bachelor of Science

Total Credit Hours: 128

Major Credit Hours: 64

Degree Requirements

Program: BS-SMMK-L

I. Core Courses (40)

ACCT-12000	Principles of Accounting 1	3
ACCT-12100	Principles of Accounting 2	3
BSAD-20000	Principles of Management	3
BSAD-25000	Business Law 1	3
BSAD-30000	Business Communication in the Digital Age	3
ECON-20000	Basic Macroeconomics	3
ECON-20100	Basic Microeconomics	3
FINA-20000	Principles of Finance	3
INSY-20000	Introduction to Information Systems	3
MGSC-23000	Finite Mathematics	3
MGSC-34900	Business Statistics	3
MGSC-35000	Decision Science	3
MKTG-20000	Principles of Marketing	3
BGEN-39600	Major Field Test	0

Students are required to take one College of Business Seminar (1)

II. Major Area Courses (24)

MKTG-30500	Introduction to Social Media Marketing	3
MKTG-37600	Social Media Marketing Strategies	3
MKTG-40500	Multi Media Internet	3
MKTG-41000	Social Media and the Business of Public Relations	3
INSY-31000	Principles of Project Management	3
INSY-40500	Search Engine Optimization	3
INSY-41500	Web Design Applications	3
INSY-45500	Web Analytics	3