Digital Marketing for Non-Business Majors / Minor

Minor Credit Hours: 15

Minor Requirements

Minor: DGMK

Required Courses (6)

MKTG-20000Principles of Marketing

3

MKTG-30500Introduction to Digital Marketing

3

II. Choose 2 of the Following: (6)

MKTG-37600Digital Marketing Strategy

3

COMM-38200Web Design

3

ARTS-23100Introduction to Graphic Design

3

BSAN-45500Web Analytics

3

III. Choose 1 of the following: (3)

MKTG-30000Consumer Behavior

3

MKTG-38900Design Thinking

3

MKTG-40200Public Relations

3

MKTG-46500Marketing Research

3

MKTG-47000Marketing Strategy

3