300

10-300 Special Topics in Journalism

This course offers specialized study in an area of journalistic writing or an exploration of current issues in journalism.

1-3

10-302 Special Events

Provides an introduction to the planning, promoting, management and assessment of special events for businesses and non-profit organizations.

3

10-303 Advanced Publications Design

Provides advanced theory and practice in graphic design principles and electronic page layout for a variety of print and electronic publications.

3

10-319 Audio Production

This course also involves a critical study of the theory, application, aesthetics, and techniques of audio production, audio editing, and the equipment and its operation used in various types of audio production for media.

3

Prerequisites

10-119.

10-322 Sports Communication

Students learn theory and practice sports writing, sports marketing and promotion and media relations.

3

10-326 Sports Broadcasting

This course provides an introduction to all phases of sports broadcasting, including radio, television and field work, as well as standard sports terminology.

3

Prerequisites

10-119, 10-353.

10-330 Public Relations Writing

Students learn the theory and get practice in writing and preparing various forms of informational and promotional material used in public relations, such as news releases, fact sheets, media kits and backgrounders.

3

10-331 Public Relations Case Studies

The course will provide additional information on and practice in public relations.  Future strategic communicators will study real-life scenarios they will likely encounter during their career.  A variety of case studies will be reviewed, and students will apply ethical decision-making to evaluate the manner in which challenges and crises were managed. 
3

10-333 Global Media Communication

This course is designed to provide the students with the opportunity to gain insight through analysis and evaluation of the converging impact of media on global business taking into consideration the common, unique and divergent approaches media takes on issues experienced by nations that interact in the global market.

3

10-334 Media Sales and Promotions

This course introduces students to the fundamentals of media sales and promotions for all forms of communications used in media society.  Students will review the development and current trends of sales in media in the United States as well as explore a variety of concepts and theories of future sales opportunities in the media field.
3

10-335 Advertising Copywriting

This course provides theory and practice in writing and designing advertising for print, broadcast and out-of-home media.

3

10-342 Job Search Techniques

The purpose of this course is to assist juniors and seniors in preparing for the internship and professional job search process. The course will target resume writing, cover letter writing, internship/job searching strategies, networking tactics, and tips for mastering the interview process, among other goals.
1

Prerequisites

Junior or Senior status.

10-347 Leadership Communication

Students will examine and practice the communication skills that are pertinent to leadership such as communicating a vision, team building, conflict management, handling paradoxes and motivating followers.

3

10-349 Organizational Communication

This course provides a study of organizations as communicated cultures and the various systems of communication relevant to organizations. The course examines power, politics, decision-making, conflict and racial and gender policies.

3

Prerequisites

10-112.

10-350 Intercultural Communication

Culture, language, nonverbal communication and strategies for overcoming barriers are examined. The course prepares students to interact comfortably with those who are unlike them with respect to nationality, ethnicity, regionality, gender and other factors of cultural diversity.

3

Prerequisites

10-112.

10-353 Field Production

Students learn and apply skills in the use of video and audio production equipment in a number of "real life" production situations including the production of a PSA for a non-profit agency in the region.  Throughout the course, students critically analyze narrative, documentary, corporate, news, single camera film style, and other field production methods.

3

Prerequisites

10-180.

10-357 Postproduction

This course will include advanced common editing techniques and functions on both Avid and Final Cut editing systems.  Students will be able to understand aesthetics and various common practices of editing that will be able to be applied to any system encountered after graduation.

3

Prerequisites

10-180.

10-360 Advanced Public Speaking

Students study advanced problems of motivation, audience psychology, construction of various types of speeches, organization, and delivery.

3

Prerequisites

10-112.

10-365 Broadcast Writing

This course covers principles and practice in writing for broadcast media. Assignments focus on writing commercials, as well as training, documentary, dramatic, educational, and news scripts.

3

Prerequisites

10-119.

10-370 Opinion Writing

Students get instruction and practice in writing editorials and reviews for newspapers, magazines, and online publications.

3

10-372 Blogging and Mobile Media

This course introduces students to the online writing format of blogging and mobile reporting. Unlike traditional journalism, this course will focus on students writing and producing content on a topic of their choosing. Around that topic they will produce written, audio, and video posts, focus on strategies to produce topics and ideas, build their own website, promote their blog using the appropriate social media channels, and measure their reach using website analytics. Students will also learn best practices and techniques in mobile reporting.

3

10-380 Corporate Media Design and Development

Students examine various corporate media development and design theories, principles and applications to develop materials designed to meet specific communication needs of the corporate client.

3

10-382 Web Design

This course provides an overview of the concepts, theories and principles of website design and front-end development. Topics include Photoshop, Wireframing, HTML, CSS, JavaScript (jQuery), Dreamweaver, Twitter Bootstrap, and website hosting.

3

10-386 Advanced Media Web Design

After taking this course, students will have the ability to hand code aesthetically pleasing media focused HTML and CSS media websites. Topics include HTML/CSS, HTML5/CSS3, Responsive Design, user experience design, JavaScript (jQuery), and strategies to design front-end user interfaces that work well with back-end developers. This course builds on the front-end design skills students developed in Communication 382: Media Web Design.
3

Prerequisites

10-382 or permission of the advisor.

10-390 New Media and Society

This course introduces students to a critical view of the mass media and technology. In addition to looking at new media theories, the course will focus on the Internet's continuing evolution. Areas of the course will include technology's impact on users, the mass media, democracy, and globalization.

3