Marketing for Business Majors Double Major

Accounting, Business Administration, Economics, Finance, Information Security Management, Information Systems, International Business and Digital Marketing majors can earn a double major in Marketing by completing the following eight Major Area and Elective Courses (24) listed below:

Degree Requirements

Program: BS-MKTG-2

Major Area Courses (21)

MKTG-30000Consumer Behavior

3

MKTG-31500Advertising

3

MKTG-37400Salesmanship

3

MKTG-40200Public Relations

3

MKTG-46500Marketing Research

3

MKTG-46800International Marketing

3

MKTG-47000Marketing Strategy

3

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Elective Courses

3

MKTG-38900Design Thinking

3

MKTG-30500Introduction to Digital Marketing

3

MKTG-37600Digital Marketing Strategy

3